Klaviyo · Case study
Quiet Hours
A send-window control surface that gave Klaviyo customers a defensible answer to the most common deliverability and brand-trust complaint in the platform.
- Shipped
Index
A small set of case studies, each chosen because the underlying problem is unusual or because the design decisions inside it are ones I would still defend today.
Klaviyo · Case study
A send-window control surface that gave Klaviyo customers a defensible answer to the most common deliverability and brand-trust complaint in the platform.
NerdWallet · Case study
Rebuilt the highest-traffic conversion surface on NerdWallet without compromising editorial trust — balancing SEO, monetization, and reader confidence inside one template.
Wayfair · Case study
A merchandising-operations tool that turned a multi-spreadsheet weekly ritual into a single product surface — quietly removing hours of cross-team coordination per cycle.
Founder work
Founder-operator product work — building, shipping, and iterating two niche commerce experiences without a design team, design system, or runway to waste.